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Cultural engineering. Media resources and their role in the communicative practices of postinformational society. Social and cultural experience of students in transcultural educational environment. Innovations as the driving force of the new economy. Tourism and economy of impressions. Formation of a brand of Tomsk as a center of education, science and culture. How to integrate science - business - government in order to enhance the city's cultural environment. Creative industries as one of the mechanisms of formation of the urban environment.
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